Getting Ready for the Move

June 27 – July 1, 2011

It seems like just yesterday that we were granted a Keller
Willliams Realty
franchise. In reality, it has been 6 months! We started
discussing more space back in December and looking at potential locations in
downtown St. Petersburg. With all of the discussion about the state of the
economy, you would think there would be plenty of prime spaces available. Your
shareholders scoured the city to find the perfect space that would be a
productive work environment with an ability to stand-out and attract customers.

Time has flown by and we are getting ready for the first
phase of the move! This weekend (June 25-26) a wall will be constructed
in our current Beach drive office. This will allow will allow us to sub-let the
north side of the office. We have a great affiliated business partner moving in
on July 1st, Global Marine. They are excited to work with us
and have some co-op marketing events.

The internet and a temporary printer/scanner will be up and
running in the new office on the 4th floor on Tuesday, July 28th.
The agents who currently have an office on the north side of our Beach drive
office are excited to get into the new space next week!

The remainder of the build-out for upstairs and
downstairs will be completed by July 22nd. Marlene, Pete, and the
floor person and the remainder of the office will remain in the Beach drive
office until this time. The weekend of July 22nd
we will move the functions of the office to our new gorgeous space!

On Monday June 27,
we will have our first Team Meeting in the new training room in our
gorgeous new Market Center. Plan to meet at 12:00 on the 4th floor
of the Plaza Tower, located at 111 2nd Ave NE.

On Tuesday, June 28th we are having a BOLD POWER
DAY! If you attended BOLD, this day is to help us stay focused on the activities
we learned in our 8 weeks of training to drive more sales to our business. The
Power day will start at 9:00 and it is a solid day of focused lead generating
and taking action steps to achieve our individual goals! If you did not attend
BOLD we want you to participate too! Meet at the office at 9:00 with your
database and we will show you the steps. To take it a step further, where your
BOLD shirt and bracelet.

On Wednesday is Tech Hour from 2-3. Come and learn how to
navigate your way through and find all of the useful tools for your

Thursday morning is an ALC Masterminds starting at 8:30. The
URBN Pitch starts at 10:00 in Baywalk and is a great spot for you to pitch your
new listings, price changes and open houses, as well as, hear from a local
expert appraiser regarding our micro-market.

FRIDAY IS JULY 1ST……. what does that mean?

FIRST FRIDAY HAPPY HOUR! We had soooo much time at zgrille a
few months ago we decided to go back. Don’t miss the fun starting at 5:00.

There are many other things happening on Friday like group
coach at 11:00 and contract class at 2:00. This contract class is going to
focus on the timelines of the contract and how important they are to you and
your customer – so don’t miss it!


At Keller Williams Realty we are all about making money,
helping you meet your goals AND having FUN!




This week at KW St. Pete June 20 – 24, 2011

Wow! Can you believe we are already half way through the year? It seems like yesterday that we were granted our KW franchise from international!

This week at our Keller Williams Realty St. Petersburg office we have some fun and exciting things happening.

Monday June 20th is our Team Meeting. We will have a special guest joining us from House to Home Relocation. I first learned of Jay and Barbara Marshall’s relocation services at the NE Pitch session hosted every Wednesday by Wendy Murrian. Their services provide comfort every step of the way including helping unpack the boxes at the end of the move! WOW! Now that is a service worth hearing about:)

At the meeting we will also be celebrating our BOLD graduates! The Team Meeting starts at 12:00 so I hope to see you there.

On Tuesday June 21st for our Lunch and Learn from 11-1, Kathy Stange is going to present the 33 touch program! Straight from Gary Keller’s Millionaire Real Estate Agent (MREA), the 33 touch program is a proven system for staying #1 in your customer’s mind market share. Bring your laptops and your notepads. This class is going to put money in your pocket.

Wednesday is Tech training from 2-3. Do you use Postlets? If you are not using postlets (or don’t even know what they are), you should take an hour out of your day to learn this valuable FREE online marketing tool!







We are BUSTING at the SEAMS!

Our Keller Williams Realty St. Pete is the

In January 2011 Keller Williams Realty
International, based out of Austin Texas, proudly announced its investment into
a new full-service real estate market center in St. Petersburg, Florida. In
just the first quarter of being in business, KW St. Petersburg ranked #6 out of
the top 125 real estate companies in South Pinellas County according to the
Kenst Report and we have been profitable every month!

As part of our commitment to our agents to
offer the best business tools, systems, coaching and training, we are starting
the expansion process into our full-service market center. This new MC will
offer private agent offices, 2 large conference rooms with water views, 4
private customer consulting rooms, large training facility, agent services such
as Title and Mortgage partners, KW Commercial division and KW Luxury homes
division. We will also have a KW Real Estate Hot Spot with free Wi-Fi &
touch screen computers to attract customers and serve as a convenient store
front for our agents to pop in and out.

Our current office at 70 Beach Drive is a
beautiful storefront and is very attractive to help capture walk-in traffic.
With the continual growth of YOUR businesses, this space is no longer conducive
to a productive working environment. As your Team Leader, it is my goal to make
sure you are reaching your goals. I know this new space will help you stay
focused on your business and supply you with the space and tools you need to
perform at a higher level.

And let’s not forget to mention, the new
storefront and office space will actually capture more street traffic! We are
moving to the busiest intersection in downtown St. Petersburg! Our new sleek
space will be at 111 2nd Ave NE with our storefront facing 2nd
Ave NE beside Bella Brava in the Courtyard Shoppes at Plaza Tower. Our Market
Center will be on the 4th floor of the Plaza Tower. We have the
entire floor! And wait until you see it! WOW! It is gorgeous!

Parking will remain the same. There is 2 hour
free parking on 2nd Ave N and 1st Street, metered parking
on Beach Drive, and Baywalk Parking garage.

The first phase of our move will be at the
end of June. The IT and Phone systems are being put in place now, as well as
completion of the office build-out, signage, furniture and décor. Please stay
tuned for more information. It is the goal of your entire leadership team to
make this move as easy and smooth as possible!

Stay up-to-date with all we have going on!



KW Community Page:

This week at KW St. Pete

This Week at KW St. Pete June 6-10, 2011

Monday, June 06, 2011 we will have our Team Meeting at noon to discuss real estate industry topics and changes. This Monday we will have a guest from First American Home Warranty Corporation to talk about the benefits of home warranties for your customers. Did you know that a Home Buyer Protection Plan can protect your buyer’s new home for one year after the purchase? It provides repair & replacement of major systems and appliances.

Following the sales meeting we will caravan two new listings

  1. 5276 Venetian Blvd NE in Shore Acres. You can see this 4 bed, 2 bath home before it even hits the market! The Estelia Mesimer Team is proud to present this newly remodeled home for only $269,000.
  2. 2015 Bayou Grande Blvd NE also in Shore Acres is a 1927 Mediterranean home on beautiful water with no bridges to the bay! Bill Stokes is happy to present this great NE St. Pete waterfront home with 3 bedrooms, 2 baths and over 2000 heated square feet for only $439,000

Tuesday, June 7th, there will be a special Short Sale Masterminds hosted by Tampa Bay Title from 4-6pm at 110 1st Street NE. The concept of a ‘mastermind’ is to gather some of the area’s most knowledgeable professionals regarding a particular subject and have them discuss their techniques for being successful.

Wednesday, June 8th, is Tech Wednesday and our eEdge Ambassador, Barbara Stauffer, is bringing you TWO eEdge training classes.

    1. The first one from 1-2 is for beginners. If you have not started exploring all that is available to you through eEdge this is the class for you! Space is limited so be sure to sign-up on the sheets outside Barbara’s office.
    2. The second class is for those Realtors and administrative assistants who have already started using eEdge and want to learn more. This class will be held from 2-3. Again, space is limited so please sign-up on the sheets provided.

        Are you familiar with eEdge? Keller Williams Realty offers this exclusive technology package to our associates.  eEdge is the real estate industry’s first and only complete lead-to-close agent business solution — including full lead management system, contact management system, customizable marketing library and a paperless transaction workflow.  eEdge saves you time, money and effort by reducing redundancies in your work day and allowing you to do what you do best – list and sell homes and shine with your clients.


      Thursday, June 9th is BOLD! For those Realtors attending BOLD, we are on Step 6 of 8 this week. BOLD conditions agents with powerful mindset exercises, language techniques, business-building strategies and live lead generation activities.



Friday June 10th, is our Contract learning day! From 2-3 we will discuss Florida Realtors/Florida Bar Residential Contract for Sale and Purchase (Florida Realtors/Florida Bar-1) .

On Friday we have other great activities taking place as well!

  • 11-12 is Group Coach. This is a great way to spend one hour of your week and make sure you have clarity on your goals and you are taking the right action steps to meet your goals.
  • 1-2 is the Finance Committee Meeting. Remember, Keller Williams Realty is truly and open book company. Our Associates help us set the budget and run our business. This Friday at the Finance committee meeting we will review the new office space and private Agent Office rent rates.

Other Activities and Events happening this Week…

Wednesday, June 8th our first Transition Committee will meet to discuss our transition into our new 12,000SF office space. This new space is only one block away in the center of downtown St. Petersburg. It will offer a great new store front designed to capture buyer traffic and to serve as a convenient location for our associates to pop in and out of the office. The market center will be housed on the 4th floor and will feature 2 conference rooms with water views, 2 private meeting rooms, individual agent offices, full size training room, KW Luxury division and KW Commercial division. Please join us on Wednesday at 4:00 to discuss this move and how to make it as seamless as possible.

On Thursday, June 9th there is a new Realtor Pitch session in downtown named URBN Pitch, Your Realtor Business Network. Marcus Martin or Showhomes, Abbie Lewin from Compass Title, and Rachel Sartain or Keller Williams Realty have teamed up to bring the Realtor community an cutting-edge avenue to pitch their new real estate listings, open houses and buyer needs.

Each week Frank Gregoire, the local appraisal guru, will bring the most recent real estate statistics for around the area. This week Frank is going to share Isla del Sol sales statistics.

Nationwide Open House Event

Sunday, June 5th is the Nationwide open house event being sponsored by National Association of Realtors. There are over 300 Realtor associations participating in the event throughout the U.S. plus global partners in Canada, Denmark, France, Israel, Mexico, Norway, Peru, Philippines, Romania, Sweden, and the United Kingdom.

To view all of the open house visit and click on the open house box

In the past several months, Keller Williams Realty St. Petersburg has held monthly “Paint the Town Red” open house events to draw more buyers to the homes we have available for sale. Each open house event has been a great success leading to several homes going under contract from the additional exposure.

During this nationwide open house day our office will host 17 open houses from St. Petersburg neighborhoods such as, Shore Acres, Barcley Estates, Mainlands, Euclid, Winston Park, Crescent Heights and out to the beach areas like Bayway Isles, Pasadena, Causeway Isle, and Tierra Verde. If you are looking for a waterfront home, condominium, large family home or a starter home – today is the day to go shopping!


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